I recently appeared on Fox 2 TV with my good friend Angela Hutti to discuss the results of the ALS Ice Bucket Challenge. It was only about two weeks ago that I spoke at length on the Mark Reardon show about the Ice Bucket Challenge, and at that time, it seemed like it was just passing its prime. A few videos were still appearing, but they seemed to be quickly dissipating.
Sure enough, the videos quickly disappeared from our Facebook feeds. It came, it went, and it just rocked the nonprofit fundraising world. Last year, from July 29 to August 29, The ALSA raised $2.9 million. This year, same time period, it was over $100 million. Absolutely mindblowing, and I’ll be they can’t believe it themselves!
CLICK HERE TO GO TO THE FOX 2 STORY, if you’re having trouble with the embedded video above. As always, thank you to everyone at Fox 2 for having me on.
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