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Happywork Reviews, Happywork Podcasts, Happywork Tweets, Happywork Everything!

This blog post serves several purposes:

1. It’s a compendium of reviews for my book Happywork. (mostly happy reviews, no doubt!)
2. It’s a compendium of podcasts, interviews, and recorded speaking engagements supporting the book.
3. It’s a repository for all the fun tweets flying around about the book.

Here we go!

REVIEWS

Happywork on Goodreads
Amazon reviews of Happywork
8 Ways To Ruin Your Office Culture by Dave Kerpen (huge HUGE comments section here)
Travis Sheridan’s review
Adam Purcell’s review
Mike Stenger’s review
Joi Sigers’ review on SelfHelpDaily.com
St Louis Staffing mentioned Happywork in a blog post – thank you Susan Martin!
Jeremy Nulik’s review on the KolbeCo blog – detailed and awesome

PODCASTS

My appearance on the Mark Reardon Show on KMOX Radio
Marketing Profs with Kerry O’Shea Gorgone – Kerry, you’re the best!
Jeffrey Shaw’s Creative Warriors podcast – excellent questions here!
2 Regular Guys podcast – talking t-shirts, just like the old days.
Bud Hennekes’ A Boundless World podcast
Vernon Ross’ Social Strategy podcast – We went for 90 minutes!
Likeable Radio with Dave Kerpen – download episode 59!
Will Hanke’s “Online Marketing: Navigating the Rapids” podcast
Culture Radio with John Gardner
The Entrepreneur’s Library with Wade Danielson – a fun chance to talk about the book for 15 minutes straight!
Deb Krier on Mile Hi Radio – take a listen, I think she only asked a few questions. We just talked!
Mitch Matthews’ Dream, Think, Do podcast – coming soon

 
MEDIA


LINK to video, in case the above player doesn’t work

 
TWEETS

Dream tweet:

[Read more…]

Ello? I Discuss the Fledgling New Social Media Platform on Fox 2 TV with Angela Hutti

Ello was all the rage a few weeks ago. Invites were like solid gold, which only spread the word further that there was a new social media kid on the block (ready to take on Facebook, of course). People were even auctioning off invites on eBay. Now we’re not hearing as much about it. A few hot weeks, and now the place makes Google Plus look like Times Square? (yes a stretch, but I was on a caffeine-fueled rage when I wrote this).

Such is the way when we’re searching for the next big thing, the next viral phenomenon, and frankly, that’s what Ello’s up against as they face off against Twitter and Facebook for mindshare and human time. (You can say these sites are not in competition, but humans have 24 hours per unit, so those hours are what a social media platform has to capture. Yes, they have to compete for our time).

Ello is a new social media platform, designed and built by a group of graphic designers, and they’re trying to do things a bit differently, including making a few, shall I say, bold promises. No ads (EVER), and they’ll never sell your personal data. They recently reorganized the company as a Public Benefit Corporation, which tells me they’re serious about keeping their word.

Learn more here.

Do they have a chance? Honestly, who cares? That’s not a negative sentiment. What I mean to say – why not give these guys a chance to do something differently. I think the pundits ask the monetization question in a sort of “gotcha” way. Must everything we do be monetized? Maybe the founders are trying to shift our thinking on privacy, on data collection, on human communication. Maybe they’re trying to change the world. Hell, I’d love to change the world, and would require no compensation in return should I succeed. Guys, maybe this isn’t about the money. Maybe it’s about doing something amazing.

Thanks Angela for having me on.

Good luck, Ello.

CLICK HERE IF THE VIDEO ABOVE DOESN’T COOPERATE

Sqwid – Social Hospitality Discussion with Pi Pizzeria Founder Chris Sommers

When dining at a restaurant, customers may be very happy with their meal, or they may be dissatisfied. Either way, they will often forgo expressing their feelings to the house manager and head straight to social media. Business owners can monitor such chatter via any number of online reputation management and monitoring tools, but merely locating the chatter is not enough.

Chris Sommers, founder and owner of Pi Pizzeria, identified a need to better serve his customers that happen to use social media, and worked with developers to build a new social hospitality tool called Sqwid. Business owners can respond to social media mentions from within Sqwid, and can include a clicakble reward in the response. This allows the business owner to interact with both happy and unhappy customers in a very powerful way. At the height of their satisfaction or dissatisfaction, the business owner is there with a reward, and the customer feels listened to. Chris walked me through the administrative panel of Sqwid (where the merchant operates the product), and from a business owner’s point of view, I have to say it’s pretty cool.

Another aspect of Sqwid that we did not discuss on air is a business’ marketing spend. Many are using daily deal sites right now to drive foot traffic, but there’s a problem. Many of the first-time customers are there because of the deal, and they will not return. Often, they do not properly tip their servers because they calculate gratuity on the discounted tab. And the business basically receives 25 cents on the dollar over a 60 day period. If you don’t run the numbers and don’t understand your costs, using a daily deal site can be financially devastating to your business. Using a service like Sqwid is a different kind of marketing spend – you use it to strengthen your existing relationships. When publicly taking care of customers online, everyone else can see how you handle your business, and may decide your business is worth patronizing. That is a profitable way to increase visibility and foot traffic.

Thanks to Angela Hutti for having us on the air, and thank you Chris Sommers for the Pi Pizzeria award. I’m writing this blog post on a Saturday morning at 10:30am, and frankly I’m surprised I haven’t already redeemed the award. Time for breakfast hours at Pi!

Here’s a link to the story on Fox 2’s website, in case the embedded video above does not cooperate.

Google Plus – Discussing on Fox 2 TV

Google+ is a point of contention among social media nerds (like me). “It’s a ghost town.” “It is NOT a ghost town – if you spent some time using it, you’d figure that out.” “There’s no one there.” “There are 100,000,000 active monthly users.” “I can’t get any engagement there.” “I have deeper, more meaningful discussions on G+.”

In the 3 or so minutes I had, I tried to paint an accurate picture of the current state of Google Plus. What do you think?

BTW, here’s a great Google+ thread (WITH interaction) on my Fox 2 appearance, started by one of G+’s biggest champions, Dano Hart.

Here’s a link to the video on Fox 2’s website, in case the video embedded above doesn’t play.

Pinterest – My Appearance on Fox 2 TV

Thanks again to Angela Hutti and Fox 2 TV for having me in. This time we discussed the social media phenomenon known as Pinterest.

A link to the story on Fox 2’s site is here, and you can follow me on Pinterest here.

Talking Instagram With Angela Hutti on Fox2Now

Thanks to FOX2now and Angela Hutti for having me on to talk about my favorite photo app, Instagram. I hope to come back and do it again.

(Link to the video on Fox 2’s website, in case the embedded video above doesn’t work)

And in the irony of all ironies…